Description

Coming Soon!

Speakers

Cai Felip

CEO , Union Avatars

Pedro Marín

Head of Innovation , Accenture

Description

Coming Soon!

Speakers

Cai Felip

CEO , Union Avatars

Pedro Marín

Head of Innovation , Accenture

Description

Step into a future of retail where cutting-edge technology and emotive storytelling converge to transform ordinary spaces into extraordinary experiences. In this talk, we delve into the development and implementation of six state-of-the-art interactive installations, showcasing the power of XR and AI to captivate, engage, and emotionally connect with diverse customer segments.

Dive deep into the heart of interactive displays created to make people smile, games designed to help children overcome fear, a multisensory journey through the history of light, VR experiences that strengthen couples' bonds, and more. Learn how each project, despite its unique challenges, successfully elevated the customer's experience, helping them have an unforgettable shopping experience while enabling them to acquire new knowledge and skills that enrich their daily lives.

These installations aren't just showcases of XR and AI; they're visions of a future where the essence of a brand goes beyond the product, establishing a stronger emotional connection with customers. Whether you're an XR professional seeking inspiration, or an end consumer curious about implementing XR in your business, this talk will broaden your perspective on the potential of integrating XR into the retail sector.

Join us and discover how technology is breathing new life into retail spaces, making them not just places to shop but destinations to experience, engage, and connect.

Speakers

Axel Dietrich

Cofounder and CEO , vrisch

Gabriella Chihan Stanley

Co-founder & CCO , vrisch / XRVienna

Description

Step into a future of retail where cutting-edge technology and emotive storytelling converge to transform ordinary spaces into extraordinary experiences. In this talk, we delve into the development and implementation of six state-of-the-art interactive installations, showcasing the power of XR and AI to captivate, engage, and emotionally connect with diverse customer segments.

Dive deep into the heart of interactive displays created to make people smile, games designed to help children overcome fear, a multisensory journey through the history of light, VR experiences that strengthen couples' bonds, and more. Learn how each project, despite its unique challenges, successfully elevated the customer's experience, helping them have an unforgettable shopping experience while enabling them to acquire new knowledge and skills that enrich their daily lives.

These installations aren't just showcases of XR and AI; they're visions of a future where the essence of a brand goes beyond the product, establishing a stronger emotional connection with customers. Whether you're an XR professional seeking inspiration, or an end consumer curious about implementing XR in your business, this talk will broaden your perspective on the potential of integrating XR into the retail sector.

Join us and discover how technology is breathing new life into retail spaces, making them not just places to shop but destinations to experience, engage, and connect.

Speakers

Axel Dietrich

Cofounder and CEO , vrisch

Gabriella Chihan Stanley

Co-founder & CCO , vrisch / XRVienna

Description

Join us as we share a map of digital fashion that demonstrates the following:

- Segmentation of target audience groups and value for each group
- Major digital fashion use cases that can bring predictable results and sales in 2024
- Ways to connect digital fashion instruments with overall online and offline communication of the brand
- Methods to try the water and plan long-term

The above will be based on practical cases for world-renowned brands.

Speakers

Lili Eva Bartha

Founder and CEO , GN3RA

Samantha Tauber

Founder, Music and Mulit-Media artist, Futurist , VNCCII

Anne-Liese Prem

Head of Media & Editorial Content , Future+

Dmitry Kornilov

Co-founder/CEO , FFFACE.ME