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Lili Eva Bartha
Founder and CEO GN3RA

Lili Eva Bartha is an award-winning New Media designer, Web 3.0 entrepreneur and XR researcher, with an MSc in Applied Mathematics and an MA in Fashion from the Royal College of Art. She is dedicated to building immersive worlds and platforms that enable global audiences to take charge of their virtual self-expression, while establishing an inclusive and diverse network of communities within the Metaverse. After working as a freelance physical and 3D/ XR Creative Lead for a number of years, delivering projects to companies such as Mary Katrantzou, Manish Arora, Max Mara, Avakin Life, Amsterdam University of Applied Sciences, Lili founded Digital Fashion Framework, a female-led digital innovation studio in 2020. The studio worked on innovative projects in conjunction with leading universities, researchers and industry partners. DFF's ultimate mission is to democratise and decentralise virtual creation while driving positive social and environmental impact.

Sharing knowledge and skills is essential for Lili, she is a regular speaker at technology, fashion-technology and gaming conferences, touching on digital tools for creation, digital product development, and promotion, from an industry and educational perspective. She is also a visiting lecturer on Fashion Futures and Extended Realities at a number of universities across Europe.

TALKS

Oct 25

14:00 - 14:40

K2
RETAIL, E-COMMERCE & ADVERTISING

Digital Fashion - Instruments and Mechanics to Receive Marketing Results

Lili Eva Bartha | GN3RA

Samantha Tauber | VNCCII

Anne-Liese Prem | Future+

Dmitry Kornilov | FFFACE.ME

Oct 25

14:00 - 14:40

K2
RETAIL, E-COMMERCE & ADVERTISING

Digital Fashion - Instruments and Mechanics to Receive Marketing Results

Lili Eva Bartha | GN3RA

Samantha Tauber | VNCCII

Anne-Liese Prem | Future+

Dmitry Kornilov | FFFACE.ME