04:20 PM - 05:15 PM
Experts in WebAR discuss successful marketing and interactive use cases with some of the top brands/IPs.
Adam Sidwell: Founder at Future House Studios
Joe Gabriel: Developer Relations Lead at Niantic
Jason Steinberg: Managing Partner at Pretty Big Monster
Sharon Seitz: Head of Product at Trigger Global
11:00 AM - 11:55 AM
We take a deeper look at how large brands are leveraging immersive technology, metaverse communities, and budding AI to establish meaningful connections with their customers and also their teams.
11:00 AM - 11:55 AM
We take a deeper look at how large brands are leveraging immersive technology, metaverse communities, and budding AI to establish meaningful connections with their customers and also their teams.
12:00 PM - 12:25 PM
The landscape around us is changing - VPS solutions open possibilities for location-based experiences for tourists, shoppers, sport event visitors - everyone who is out and about. How to tackle that challenge and make those experiences engaging - Juha Lystilä and Pablo Colapinto will discuss this in their presentation.
12:00 PM - 12:25 PM
The landscape around us is changing - VPS solutions open possibilities for location-based experiences for tourists, shoppers, sport event visitors - everyone who is out and about. How to tackle that challenge and make those experiences engaging - Juha Lystilä and Pablo Colapinto will discuss this in their presentation.
01:40 PM - 02:05 PM
Coca-Cola has always been in the experience-making business — the simple pleasure of drinking an ice-cold Coca-Cola is timeless and ubiquitous in its appeal. But how does a company with a 130-year-old brand and physical products grounded in the analog world translate and transform that experience into the digital domain?
Join Benny Lee, global manager of digital design at Coca-Cola, in this fascinating session to discover:
- How Coca-Cola continues to craft authentic and meaningful experiences with innovative 3D technology and digital touchpoints covering AR/VR, NFT, and Metaverse.