Back

AR Shopping: Create Realistic AR Try-On Experiences for Snapchat and Beyond

May 31

05:05 PM - 05:30 PM

Description

More than half of consumers see shopping as the number one reason to use AR today, which means now is the time to revamp your company’s shopping experiences with AR in mind. Join Patrick Hadley, AR Shopping Technology Project Manger at Snap, to learn how you can start creating AR Try-On Lenses featuring realistic-looking jewelry and accessories. In this session, you’ll learn how to prototype and create unique Fashion AR Try-On Lenses quickly by using Lens Studio and AR templates. Create beautiful graphics by enabling reflections rendering with one click of a button. Plus, add gem rendering to bring even more realism to your Lenses. You’ll also learn how to deploy AR Lenses to Snapchat — where you can reach the more than 250M people who use AR daily — and to your own apps or websites using Camera Kit.

Speakers

AR Shopping Product Manager , Snapchat
Creative Director / Owner , MousePack

Related Sessions

May 31

11:00 AM - 11:25 AM

Description

Soon, we will be able to use 5G and visual positioning system (VPS) technology to create immersive applications in a city-scale environment. Such dynamic XR applications on city scale will rely on extreme wireless performance and network awareness. Jasmeet and Matias will emphasize and explain how Ericsson is collaborating with the XR startup ecosystem and players like Immersal via its Startup5G program to help creators and brands understand wireless network capabilities and to scale up these applications and create a vibrant XR ecosystem that can drive economic growth and enhance the user experience for everyone. They will also describe the interesting business potential of technology like 5G and VPS for location-based services, such as navigation and advertising in real world metaverse.

Speakers

CEO , Immersal
Head of Ericsson ConsumerLab , Ericsson
May 31

11:00 AM - 11:25 AM

Description

Soon, we will be able to use 5G and visual positioning system (VPS) technology to create immersive applications in a city-scale environment. Such dynamic XR applications on city scale will rely on extreme wireless performance and network awareness. Jasmeet and Matias will emphasize and explain how Ericsson is collaborating with the XR startup ecosystem and players like Immersal via its Startup5G program to help creators and brands understand wireless network capabilities and to scale up these applications and create a vibrant XR ecosystem that can drive economic growth and enhance the user experience for everyone. They will also describe the interesting business potential of technology like 5G and VPS for location-based services, such as navigation and advertising in real world metaverse.

Speakers

CEO , Immersal
Head of Ericsson ConsumerLab , Ericsson
May 31

11:30 AM - 11:55 AM

Description

Join the RP1 team to find out how to build your immersive applications faster and deploy instantly to a global audience. Discover how RP1’s new integrated service and protocol architecture delivers a massively multi-user metaverse. Learn how real-time scale and streamable content pipeline enables you to start developing easily.

The RP1 team will show how developers use early-access SDK to create their own tools, services and immersive experiences that already support 100,000 simultaneous VR users in a single, shared world. And how you, too, can get multiplayer and spatial audio out of the box without the restrictions of current siloed platforms.

Speakers

System Architect , Rp1
CEO & Co-founder , Rp1
May 31

11:30 AM - 11:55 AM

Description

Join the RP1 team to find out how to build your immersive applications faster and deploy instantly to a global audience. Discover how RP1’s new integrated service and protocol architecture delivers a massively multi-user metaverse. Learn how real-time scale and streamable content pipeline enables you to start developing easily.

The RP1 team will show how developers use early-access SDK to create their own tools, services and immersive experiences that already support 100,000 simultaneous VR users in a single, shared world. And how you, too, can get multiplayer and spatial audio out of the box without the restrictions of current siloed platforms.

Speakers

System Architect , Rp1
CEO & Co-founder , Rp1
May 31

01:25 PM - 01:50 PM

Description

With various companies announcing their support for WebXR, there is an acute need to understand its advantages and disadvantages. How does performance and visual fidelity compare? How do you monetize? Can you even build big projects on the web?

In their talk, Jonathan Hale, CEO & founder of Wonderland, and Lydia Berry, COO of “The Fitness Resort” will answer your pressing questions about VR, AR and MR on the web.

Speakers

CEO & Founder , Wonderland Engine
Chief Operations Officer , The Fitness Resort