14:30 - 14:55
In a world pulsating with limitless innovation, let's pause and consider the profound role ethics play in shaping our technological journey. Join us on this enlightening expedition as we uncover the inseparable link between innovation and responsibility, discovering practical strategies to infuse ethical considerations into every facet of our work and lives.
Our mission is clear: to ensure technology remains a servant of humanity, not just for today's generation but for all those to come. Ethics isn't a barrier; it's the cornerstone empowering innovation to magnify positive transformation.
Imagine an ecosystem where XR, AI, and Web3 innovations are guided by unwavering ethical principles, cultivating a tech landscape rooted in inclusivity and human-centric values. Engage in thought-provoking conversations that challenge the norm, sparking new ideas to fuel a future where ethical standards propel our advancements.
Don't miss this golden chance to help shape a tomorrow where innovation and responsibility walk hand in hand. Join us as we forge a path towards a more ethical and impactful tech landscape!
14:55 - 15:20
Data is the new oxygen for businesses and that proves to be even more correct when in XR. While these technologies do provide opportunities for customized service and automation, the amount of data available to collect and the low consumer education on the topic allows bad practices to happen. These can result in harmful scenarios, halving trust when using XR experiences.
This talk will take you through new and not-so-new ad formats enabled by XR technologies, how they are leveraging user data and how a purposeful, ethical marketer can create efficient, safer, non-exploitative XR ad campaigns.
14:30 - 14:55
In a world pulsating with limitless innovation, let's pause and consider the profound role ethics play in shaping our technological journey. Join us on this enlightening expedition as we uncover the inseparable link between innovation and responsibility, discovering practical strategies to infuse ethical considerations into every facet of our work and lives.
Our mission is clear: to ensure technology remains a servant of humanity, not just for today's generation but for all those to come. Ethics isn't a barrier; it's the cornerstone empowering innovation to magnify positive transformation.
Imagine an ecosystem where XR, AI, and Web3 innovations are guided by unwavering ethical principles, cultivating a tech landscape rooted in inclusivity and human-centric values. Engage in thought-provoking conversations that challenge the norm, sparking new ideas to fuel a future where ethical standards propel our advancements.
Don't miss this golden chance to help shape a tomorrow where innovation and responsibility walk hand in hand. Join us as we forge a path towards a more ethical and impactful tech landscape!
14:55 - 15:20
Data is the new oxygen for businesses and that proves to be even more correct when in XR. While these technologies do provide opportunities for customized service and automation, the amount of data available to collect and the low consumer education on the topic allows bad practices to happen. These can result in harmful scenarios, halving trust when using XR experiences.
This talk will take you through new and not-so-new ad formats enabled by XR technologies, how they are leveraging user data and how a purposeful, ethical marketer can create efficient, safer, non-exploitative XR ad campaigns.