Stephanie Llamas is Vice President of Research and Strategy and Head of XR for SuperData, a Nielsen company. She is one of the first analysts to provide market intelligence on the current generation of immersive technology, leading SuperData to become the gold-standard in XR research. Stephanie regularly provides industry insights to leading outlets and conferences such as Forbes, WSJ, The New York Times, CES and SXSW. She is also a contributing author of the XR book, "Charlie Fink's Metaverse."