Dana Porter is the co-founder and CMO of Inception, a leading next-generation immersive (VR/AR) content network that has brought to market multiple XR solutions, including Bookful, the world’s largest augmented reality children library app.

Prior to founding Inception, Dana led Business Strategy, Marketing, and Planning for the

Microsoft Israel Research & Development Center (ILDC). Before this, she was Head of Amdocs Global Marketing (NTSE - DOX), a global multinational with $4B in revenues. Prior to Amdocs Dana was a management consultant in New York and Taiwan.

Dana has a B.Sc. in Industrial Engineering from Ben Gurion University (BGU) and an MBA from NYU. Dana was awarded the Alumni Achievement Award from Ben Gurion University and today leads the Friends forum of the nonprofit organization ‘Elem’ for youth and distress.