Markus is VIRNECT’s Senior Lead for Business Development in Europe. After various commercial roles, he worked as a consultant advising on continuous improvement initiatives and digitalization efforts for international corporate groups in the industrial space. Through his experience of entire global value chains, he gained thorough understanding of clients’ needs with respect to productivity, efficiency and safety objectives. Markus is an avid AR/VR proponent and member of XRVienna (Austria), he holds a MSc. from Copenhagen Business School.