Mattia Salvi is the CEO and Co-Founder of Aryel, the next-gen creative adtech company that empowers agencies and brands to create, distribute, and optimize immersive ads campaigns. Aryel counts among its clients worldwide organizations such as WPP, Teads, Lavazza, PwC, Barilla, Ferrero, and much more. He’s Professor and Lecturer for EMBA Ticinensis, IULM, Talent Garden, and University of Bergamo as well as an expert speaker on innovation.