May 26
10:50 AM - 11:10 AM
Description
Olfaction, our oldest and most primal sense is deeply intertwined with our memory, emotion, cognition, and behavior. Aaron Wisniewski, Co-Founder and CEO of OVR Technology explores how combining this often overlooked and misunderstood sense with today’s most cutting-edge technology is the crucial missing piece that can positively impact healthcare and therapy. With a focus on mental health applications - like exposure therapy for PTS in war Veterans and first responders - this talk will highlight how Olfactory Virtual Reality works and how clinicians might use it to meet urgent human needs.
Speakers
CEO
,
OVR Technology
May 26
10:50 AM - 11:10 AM
Description
Olfaction, our oldest and most primal sense is deeply intertwined with our memory, emotion, cognition, and behavior. Aaron Wisniewski, Co-Founder and CEO of OVR Technology explores how combining this often overlooked and misunderstood sense with today’s most cutting-edge technology is the crucial missing piece that can positively impact healthcare and therapy. With a focus on mental health applications - like exposure therapy for PTS in war Veterans and first responders - this talk will highlight how Olfactory Virtual Reality works and how clinicians might use it to meet urgent human needs.
Speakers
CEO
,
OVR Technology
May 26
10:50 AM - 11:10 AM
Description
Throughout history our tools have defined the shape of our world—and so it will be with the augmented world. If a tool makes something easy, creators will explore and innovate in that space. If a tool makes something difficult, they’ll take their first idea and move on. In this session we’ll break down the unique challenges and opportunities for the XR tools that will empower a diverse group of creators to shape the next generation of augmented worlds.
Speakers
Senior Interaction Designer
,
Microsoft
May 26
10:50 AM - 11:10 AM
Description
Throughout history our tools have defined the shape of our world—and so it will be with the augmented world. If a tool makes something easy, creators will explore and innovate in that space. If a tool makes something difficult, they’ll take their first idea and move on. In this session we’ll break down the unique challenges and opportunities for the XR tools that will empower a diverse group of creators to shape the next generation of augmented worlds.
Speakers
Senior Interaction Designer
,
Microsoft
May 26
11:10 AM - 11:30 AM
Description
Beauty and cosmetic industries are constantly evolving. Personalization is becoming essential and mastering a consumer-centric strategy is key. Through the use of advanced image recognition and machine learning technology, smart beauty tech solutions can help brands and retailers connect with consumers in a whole new way. Alice Chang, Founder and CEO of Perfect Corp., will discuss how brands can master AI + AR beauty tech solutions to deliver personalized customer experiences that drive conversion.
Speakers
CEO/Founder
,
Perfect Corp
May 26
11:10 AM - 11:30 AM
Description
Beauty and cosmetic industries are constantly evolving. Personalization is becoming essential and mastering a consumer-centric strategy is key. Through the use of advanced image recognition and machine learning technology, smart beauty tech solutions can help brands and retailers connect with consumers in a whole new way. Alice Chang, Founder and CEO of Perfect Corp., will discuss how brands can master AI + AR beauty tech solutions to deliver personalized customer experiences that drive conversion.
Speakers
CEO/Founder
,
Perfect Corp
May 26
11:10 AM - 11:30 AM
Description
Knowing how people will react and engage with your spatial computing experience is an important part of ensuring success. Researching with your target users is the best way to do this but user research on new and emerging platforms can be challenging, particularly as we move "beyond screens" to smart and spatial computing interfaces. Existing user research methods may be less effective meaning we need to experiment with new ways to understand how successful the design of an experience will be. Using examples we will explore the hurdles of researching new and emerging technology and discuss techniques for gathering great user research insights. This talk is aimed at product managers, designers and developers of spatial computing experiences who want to run their own user research.
Speakers
Sr. Design Research Manager, Mobile & Spatial Computing
,
EBay
May 26
11:10 AM - 11:30 AM
Description
Knowing how people will react and engage with your spatial computing experience is an important part of ensuring success. Researching with your target users is the best way to do this but user research on new and emerging platforms can be challenging, particularly as we move "beyond screens" to smart and spatial computing interfaces. Existing user research methods may be less effective meaning we need to experiment with new ways to understand how successful the design of an experience will be. Using examples we will explore the hurdles of researching new and emerging technology and discuss techniques for gathering great user research insights. This talk is aimed at product managers, designers and developers of spatial computing experiences who want to run their own user research.
Speakers
Sr. Design Research Manager, Mobile & Spatial Computing
,
EBay
May 26
11:10 AM - 11:30 AM
Description
Every year, it’s the same story - a year-on-year epidemic of closures, retail stores heading to administration and a seemingly bleak outlook for products in the physical world. At SPATIALx, we’re experimenting and creating a new concept we call “_BLANK”. We’re on a mission to transform the high-street through immersive tech integrated into retail environments, creating stores with nothing inside.
Curious? – You should be! -- We believe the future is for the bold; for those brave enough to chart a completely new course and try something truly, new and different. In this talk, we’ll explore the concept of Mixed Reality powered retail experiences. You'll learn what it takes to combine immersive technologies with a socialized re-fit of retail, new emerging commercial models, hurdles to overcome and how to uncover the potential that lays ahead with holographically projected products and zero-hour delivery.
Speakers
Founder, CEO
,
SPATIALx
May 26
11:10 AM - 11:30 AM
Description
Every year, it’s the same story - a year-on-year epidemic of closures, retail stores heading to administration and a seemingly bleak outlook for products in the physical world. At SPATIALx, we’re experimenting and creating a new concept we call “_BLANK”. We’re on a mission to transform the high-street through immersive tech integrated into retail environments, creating stores with nothing inside.
Curious? – You should be! -- We believe the future is for the bold; for those brave enough to chart a completely new course and try something truly, new and different. In this talk, we’ll explore the concept of Mixed Reality powered retail experiences. You'll learn what it takes to combine immersive technologies with a socialized re-fit of retail, new emerging commercial models, hurdles to overcome and how to uncover the potential that lays ahead with holographically projected products and zero-hour delivery.
Speakers
Founder, CEO
,
SPATIALx
May 26
11:30 AM - 11:50 AM
Description
A deep dive into Google's Immersive Arts team, a group of designers and technical artists creating original Augmented Reality and Virtual Reality experiences.
Speakers
Head of Immersive Arts
,
Google
May 26
11:30 AM - 11:50 AM
Description
A deep dive into Google's Immersive Arts team, a group of designers and technical artists creating original Augmented Reality and Virtual Reality experiences.
Speakers
Head of Immersive Arts
,
Google
May 26
11:30 AM - 12:30 PM
Description
Coming Soon...
Speakers
Consultant, Columnist, Author, Adjunct
,
Forbes
Co-Founder and CEO
,
Virbela
CEO
,
Glue Collaboration
CEO, Co-Founder
,
Spatial Labs
May 26
11:30 AM - 12:30 PM
Description
Coming Soon...
Speakers
Consultant, Columnist, Author, Adjunct
,
Forbes
Co-Founder and CEO
,
Virbela
CEO
,
Glue Collaboration
CEO, Co-Founder
,
Spatial Labs
May 26
11:50 AM - 12:30 PM
Description
Join 8th Wall in a discussion on how WebAR is driving real results for brands using this platform for marketing and advertising. The panel will discuss how they are incorporating web-based augmented reality into their campaign strategy to create content that resonates and converts, and how they foresee the landscape of advertising changing in the context of increasingly immersive media.
Speakers
CEO
,
Trigger Global
Head Retail Innovation
,
Lego
Director, Digital Marketing
,
Sony Pictures
Engineering Manager
,
Trigger Global
Brand Manager
,
8th Wall
May 26
11:50 AM - 12:30 PM
Description
Join 8th Wall in a discussion on how WebAR is driving real results for brands using this platform for marketing and advertising. The panel will discuss how they are incorporating web-based augmented reality into their campaign strategy to create content that resonates and converts, and how they foresee the landscape of advertising changing in the context of increasingly immersive media.
Speakers
CEO
,
Trigger Global
Head Retail Innovation
,
Lego
Director, Digital Marketing
,
Sony Pictures
Engineering Manager
,
Trigger Global
Brand Manager
,
8th Wall