Agenda

Description

Leverage your passion and skills for gaming to change the world! Do you like creating incendiary fights with fire demons or finding ways to uncover story secrets, or how about stealing artifacts from spaceships while avoiding robots? Then join Robin Moulder as she shares insights and lessons learned from game development to creating XR applications for enterprises.

Speakers

Robin Moulder

CEO , 3lbXR & 3lb Games

Description

At the intersection of the physical and digital, today's commercial real estate leaders are investing in a new digital infrastructure and AR to streamline operations, offer innovative experiences, and monetize physical properties in entirely new ways. In this session, Gloria Gavin, Chief Business Officer at Resonai, and Yuji Doi, Innovation Manager at Kajima Construction, will discuss how any business can transform physical properties into data driven digital assets to enable modern experiences, increase operational efficiencies, and benefit from the new business models and revenue opportunities that are now possible in a growing mixed reality world.

Speakers

Gloria Gavin

Chief Business Officer , Resonai

Yuji Doi

Technology Development Manager , Kajima

Description

The term "artificial intelligence" in popular media generally conjures up specters of computers gone mad: dystopian futures where humans have lost all control to self learning computers. But AI is all around us and in use every single day, from customer service bots to NPCs in video games. Join this session as we explore how AI is currently being used with XR, and how it can be used to enhance our experiences in the future.

Speakers

Linda Ricci

Business / Emerging Tech Strategy Consultant , Consultant

Description

Join Niantic Lightship as they talk with developers and designers building truly immersive, real-world AR experiences with the new Lightship Visual Positioning System (VPS). Hear how unlocking the ability to quickly and accurately localize users enabled these developers to create new methods of game play and bring new experiences into AR that have otherwise been impossible.

Speakers

Tory Smith

Product Manager , Niantic, Inc.

Brian Rose

Director , Niantic, Inc.

Antony Tran

Co-Founder & CEO , Foundry Six

Jon Wong

Founder & Chief Product Officer , Foundry Six

Shirley Layer

Full Time Creator , LeARn

Description

There are many great, functioning examples of virtual environments in the Metaverse. And still there is not a clear reason WHY we are building and creating so frantically as if somehow, the Metaverse gates were about to close.

It's interesting that there are very good, affordable devices out there for consumers to get into The Metaverse, but usage data suggests that even hardcore amers aren't spending a long time in headset. With this panel, we will explore:
• The way that creators are thinking about the future of storytelling
• The psychology of The Metaverse - why will consumers care?
• Elevating the human experience
• How storytelling will evolve and the tools required to produce a different kind of narrative
• What is myth and what is real relative to The Metaverse

Speakers

Marcie Jastrow

Chief Revenue Officer , Evercast

Jack McCauley

Innovator in Residence , UC Berkeley

Jacqueline Bo?njak

Founder / CEO , Mach1

Jenna Seiden

VP of Business Development , Niantic Labs

Maureen Fan

CEO & Co-Founder , Baobab Studios

Description

If you’re a founder, you’re probably used to Investors asking all the questions. But in this session we want to flip things around and give the power to the founders. We’ve invited 4 investors who all focus on investing in AR/VR, Spatial Computing and the Metaverse. They will have 2 minutes to pitch their own funds and the areas they’re interested in and then it’s over to you. Want their opinion on the startup you're building? Curious to get their hot take on a specific use case or opportunity? Wondering if they’re tired of defining what the Metaverse means to them? It’s up to you to ask.

Speakers

Gregory Castle

Managing Partner , Anorak Ventures

Moritz Baier-Lentz

Partner , BITKRAFT Ventures

Dave Haynes

Partner , FOV Ventures

Kristina Serafim

Managing Director , Verizon Ventures

Description

With customer buying preferences shifting to virtual with high regard for convenience, comfort, and hygiene, enterprises across the globe must be ready to keep up with the pace of immersive transformation. Join us as we uncover the Metaverse playbook for the enterprise of the future, delving into how they can provide immersive experiences and an omnichannel connected journey to their customers while building a robust recommendation and retargeting engine for personalization. We’ll go deep into the following 4 critical aspects of leveraging Metaverse to drive immersive transformation:

• Invest in building high-quality 3D assets for your products.
• Create an immersive, scalable, and compatible product experience for all smartphones, utilizing those assets.
• Integrate the immersive experience with omnichannel touchpoints and the sales pipeline(LMS & CRM) for a connected customer journey
• Rely on the right set of metrics to track and drive continuous innovation in customer experience and build a better marketing funnel.

We’ll also share our own experience from working with large enterprises, solving for their entire workflow and the disruptions & differentiation they witnessed.

Speakers

Prashant Sinha

Co-Founder & CRO , Metadome

Description

Businesses have boarded the XR bandwagon in the areas of marketing/user experience as well as employee onboarding and training, largely using asynchronous simulations or immersive experiences. Early XR adoption in university courses seems to be either from a technical skill building perspective or from an angle of exploring the possibilities of immersive technologies.

Synchronous learning in VR is largely overlooked at present, yet has many untouted benefits such as the ability to recreate the magic of community, shared knowledge, and belonging, which in-person training and education offered learners for decades. Learning in VR synchronously can be a meaningful way of enhancing immersive technology adoption in academia and industry.

This panel will discuss the various dimensions of integrating VR as the post-Zoom frontier in education and corporate training.

Speakers

Melissa Torres

Customer Success Manager , VR/AR Association

Renu Ramakrishnan

Head of Learning Experiences & Client Services , Edstutia

Daniel Sisson

CEO , Spatial Ape

Yogini Joglekar

Founding Faculty , Edstutia

Description

In the session we will explore how dynamic aberrations correction can increase the apparent resolution, eliminate color fringing and pupil swim effects, and enlarge the eye-box in the highest-end displays, such as Oculus Quest, Varjo VR-1 and HP Reverb G2.

Having to achieve high resolution, wide field of view, and large eye-box, the VR/AR head-mounted display makers face the challenges impossible to overcome by hardware design alone. Even the latest-and-greatest devices retain the common flaws spoiling user experience: blur and color fringing outside of the small “sweet spot,” picture quality degradation and geometry distortion at wide gaze angles, and a tiny eye box.

In order to achieve realistic picture quality and natural visual experience, the rendering pipeline has to include advanced image pre-processing beyond the standard geometry warp and channel scaling. Almalence created the Digital Lens, a computational solution utilizing a precise characterization of HMD optical properties along with a dynamic aberration correction technique, adjusting on the fly to the eye-tracking data.

Speakers

Eugene Panich

CEO , Almalence

Description

Many enterprises already realized use cases, in which immersive technologies generate added value. One of the key questions is still how to roll out these use case across the company at a large scale. The usage of complex data, visual quality of content, security aspects as well as the infrastructural base are challenges. Philipp Landgraf (Holo-Light) and Terry Schussler (Telekom) explain, how XR streaming and 5G solutions, such as managed latency, help to increase quality, reliability, and ultimately large rollouts of XR solutions.

Speakers

Philipp Landgraf

Senior Director XR-Streaming , Holo-Light

Terry Schussler

Sr. Dir., XR & Metaverse , Deutsche Telekom AG

Description

Immersal (mobile) App will revolutionize how you understand metaverse, create, share and collaborate in it. We will introduce an easy way to create a private piece of metaverse anywhere and demonstrate how sharing your private piece of metaverse between your friends or to everyone is fast and fun. Someone has to pay the bill of course so monetization is discussed.

Speakers

Matias Koski

CEO , Immersal

Description

Founders and investors - join the networking reception to raise a glass and celebrate your achievements, right after the startup pitch session outside of Grand Ballroom A

Description

What we have learned about scaling XR in enterprise: frontline market data, HMD pros/cons, why legacy mobile device management solutions (MDMs) aren’t working for companies, and how to scale your fleet.

Speakers

Brad Scoggin

CEO & Co-Founder , ArborXR

Description

Augmented reality carries virtually limitless power as the final interface between the human world and the digital world. The arms race for the completely digital product lifecycle, or "digital thread" has begun, and the future will be decided based on two fundamental aspects: content, and data. In the human world, content is king. In the digital world, data is king. In 2021 Scope AR launched WorkLink Create, the world's fastest AR content authoring platform. It has since revolutionized workflows for training, manufacturing, and field service in augmented reality by expanding our customer's AR content catalog by orders of magnitude. In this presentation, we will announce our groundbreaking new technology for real-time data, and explore the incredible new use cases it unlocks.

Speakers

Scott Montgomerie

Co-founder and CEO , Scope AR

Description

Outlets located throughout the Convention Center & the Hyatt. Food available for purchase. Credit card sales only.

Description

META’s ARfusion™ platform combines precision cast lens fabrication tools with functional metasurfaces. Recognizing the growing need for user prescriptions in AR eyewear, we have created a platform that allows developers to integrate waveguides and associated smart technologies into thin lightweight prescription glasses. As will be discussed, ARfusionTM allows many smart technologies including waveguides, microdisplays, holographic components, liquid crystal and electrochromic foils, antifogging films, eyeglow suppression films and antennas to be seamlessly integrated within glasses. The ARfusionTM fabrication process requires few steps, and is scalable, versatile and cost-effective.

Speakers

Jonathan Waldern

CTO , META®

Description

The XR Guild is a collection of conscientious artists, designers, developers, researchers, PMs, lawyers and business people dedicated to the ethical development of χR, Spatial Computing, web3, the Metaverse (and any other popular names that may arise) for the collective benefit of Humanity. It is open to anyone working in XR (at any level of experience or background) who is serious about promoting ethical principles across big companies and small.
Come learn about the Guild, why it exists, what are our principles, and who is organizing it. Bring. your questions and we'll answer as many as we can.
Panelists include Tony Parisi, Amy Peck, Evo Heyning, Damon Hernandez, and Holly Hirzel.

Speakers

Amy Peck

Founder/CEO , EndeavorXR

Avi Bar-Zeev

President , XR Guild

Holly Hirzel

Director of Product Management - AR , Project Archer

Damon Hernandez

Co-founder / CEO , Mixx Reality

Evo Heyning

CEO , Realitycraft

Tony Parisi

CPO , Lamina1

Description

Meta’s core hand tracking technology represents a major step forward in bringing natural interaction and input methods to the metaverse. Will and Shannon, Meta Reality Labs product managers, will share more on our latest hand tracking technology offerings and how it works using computer vision and machine learning. Our team will also share our vision for the future of hand tracking for virtual reality and its many applications, particularly in fitness, which we see as a crucial category for the future of VR. We believe that taking advantage of hands-first inputs will allow developers to unlock powerful, more realistic fitness experiences for users. We'll be highlighting current VR developers leveraging our hand tracking tech to create meaningful and intuitive fitness experiences on Meta Quest, while sharing how other developers and customers can do the same.

Speakers

Shannon Hoople

Product Manager , Meta

Will Najar

Product Manager , Meta

Description

Electrocuted, shot with a nail gun, falling off buildings, Joe has found numerous ways to kill or seriously injure users SAFELY! Joe Millward shares the work he has developed in virtual and augmented reality to train users in areas from construction to hospitality to childcare. Learn how he evaluates industry processes to determine which would be most effective to deliver in an immersive environment. Discover the best immersive production practices to ensure that quality and training effectiveness is maintained. Joe will also share his thoughts on the growth and maturation of immersive technology and how this will impact the future of learning and training. Takeaways from this session include how to evaluate, develop and implement effective immersive training which delivers measurable outcomes.

Speakers

Joe Millward

Innovation Manager , *

Description

Ori Inbar, CEO and cofounder of AWE, will welcome attendees to the 13th annual AWE USA 2022 event with a fresh premise: XR makes dreams come true!
He will kick off with how XR helped achieve his own personal dreams and proceed with covering how XR has been helping businesses deliver on their goals, people realize lifelong ambitions, and most crucially - fight the biggest threats facing humanity in the next decade.

Since 2010, AWE has been showcasing how XR make dreams come true and this week will continue with that tradition and help aspiring XR professionals fulfill more of their dreams while making a positive impact around the world with AR, VR and the Metaverse.

Speakers

Ori Inbar

Co-Founder , AWE and Super Ventures