18 Apr 2025 | Mike Boland

AWE Talks: Getting Started with Vision Pro Development

AWE USA 2024

See the summarized takeaways below, along with the full session video. Stay tuned for more video highlights each week and check out the full library of conference sessions on AWE’s YouTube Channel.

Speakers
Nicole Lazzaro, XEODesign

Key Takeaways & Analysis
– When it comes to best practices in XR game design, there's no one better than Nicole Lazzaro.
   – One of her latest works is the interacive experience for Vision Pro, Follow the Rabbit.
   – She also created the 4 Keys to Fun framework, used widely by interactive game developers.
– Going back further than the age of XR, she had one of the first mobile games on the iPhone.
– But whether it's for web, mobile, or advanced XR like Vision Pro, there are common best practices.
   – For example, develop a passion and love for a given platform, based on its capabilities. 
– Then, lean into those unique platform characteristics and build experiences around them. 
   – On the iPhone, that meant touch and IMU... On Vision Pro, it's things like gaze, pinch, and resolution.
   – Make these interactions core to the experience, and evolve as new platform functions roll out.
– As for best practices to get started with Vision Pro, Lazzaro has a few key tips to reduce friction.
  – For example, never stop polishing. It's an ongoing process, and the last 10% takes 90% of the rigor.
  – Be prepared to refactor often based on rule changes in the app store and other platform updates. 
  – Soft launch in your own region, then expand globally to ease into growth and operational requirements.
  – But don't underestimate the need to localize your experience for different regions' language & culture. 
  – Think if you want to be in Apple Arcade (subscription), App Store (premium & IAP), and/or web XR.
  – Study and follow Apple's human interface guidelines (HIG) to boost the chances of App Store approval. 
  – Take advantage of Apple's Feedback Assistant to get support and steer the direction of future updates. 
  – Also plan to follow App Store requirements – everything from correctly formatted logos to screenshots.
  – Speaking of Store pages, take advantage of optimization features like pre-order pages and A/B testing. 
– These are just a few best practices... see the full video below for more depth and color from Lazzaro...




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